Find What's
Slowing Growth.
Fix It Before It
Gets Expensive.

Biz Ascend RAD™ is a Revenue Acceleration Diagnostic for CEOs and Growth Leaders of B2B companies with USD 5M to USD 100M in revenue. It helps identify the bottlenecks behind rising CAC, slow sales cycles, weak alignment, and inefficient growth systems and then turns these findings into clear 30, 60 & 90 action plans.

Most companies do not have a growth problem. They have a growth system problem.

ICP Drift

You are generating activity, but not enough of the right opportunities.

GTM Misalignment

Marketing, sales, and leadership are not working to the same commercial logic.

Process Friction

The business is trying to scale on messy execution.

Systems Fragmentation

Tools and reporting are not giving leadership a clear view of what is working.

What is Biz Ascend RAD™?

Biz Ascend RAD™ is a Revenue Acceleration Diagnostic built for B2B companies with USD 5M to USD 100M in revenue. It helps leadership teams identify the structural, commercial, and operational issues slowing growth, then turns those findings into clear priorities for action.

Used by CEOs, Growth Leaders, Fractional CMOs and Consultants, RAD brings clarity to what needs fixing first before more budget, tools, or headcount are added.

How It Works

A simple 3-step process that helps leadership assess what is slowing growth, where the pressure points are, and what to prioritise next.

01

Complete Diagnostic

A targeted intake process involving key stakeholders. We map your current growth systems, identify friction points, and gather necessary performance data.

  • Executive alignment interviews
  • System topology review
02

Receive Report

Within minutes, receive a comprehensive, data-rich analysis mapping your exact bottlenecks against our 9-pillar commercial framework.

  • Quantified friction scoring
  • Root-cause identification
03

Act on Priorities

Transition from insight to execution. We provide a sequenced roadmap of high-ROI improvements, categorized by effort and impact.

  • Prioritized action plan
  • Resource allocation guide

What RAD Helps Improve

RAD helps leadership teams strengthen the business foundations that most influence growth quality, execution, and scale-readiness.

01

Process Optimisation

Reduce friction, inefficiencies, and broken workflows that slow execution.

02

Team Alignment

Surface disconnects across leadership, marketing, sales, and operations that weaken growth performance.

03

Smarter Systems Adoption

Assess whether your current tools and workflows are enabling growth or getting in the way.

04

Clearer Performance Visibility

Focus on the metrics that matter so decisions are driven by useful signals, not noise.

What RAD Is Designed to Help Improve

When the right issues are identified and addressed well, businesses are better positioned to improve growth efficiency and execution quality.

CAC Efficiency
Sales Cycle Efficiency
Time-to-Revenue
Revenue Efficiency
Scale-Readiness

What You Receive

The RAD™ output isn't a generic presentation. It's a strategic asset: a data-rich diagnostic report that transforms abstract challenges into a concrete, actionable roadmap.

30-60-90 day priority plan
High-impact fixes ranked by effort and commercial upside
Clearer basis for internal decision-making

Who RAD is Built For

Designed for CEOs and Growth Leaders of B2B companies with USD 5M to USD 100M in revenue, as well as selected advisors supporting growth transformation.

CEOs

Need objective visibility into what is slowing growth before committing more budget to sales, marketing, systems, or headcount.

Growth Leaders

Need a clearer view of what is hurting pipeline quality, conversion, alignment, and growth efficiency.

Fractional CMOs & Consultants

Use RAD to diagnose client growth bottlenecks, prioritise intervention areas, and support more credible strategic recommendations.

What RAD Assesses

RAD assesses the core commercial, operational, and systems foundations that influence growth quality, execution, and scale-readiness.

01

Commercial Baseline

Assesses revenue planning discipline, target ownership, forecasting reliability, and growth performance visibility.

02

ICP & Buyer Urgency

Assesses how clearly your ideal buyers are defined, how well their pain points are understood, and how urgent your solution is to them.

03

Positioning & Competitive Clarity

Assesses how clearly your value is differentiated, how consistently it is communicated, and how well you compete in your category.

04

Sales System Repeatability

Assesses whether your sales process is structured, documented, stage-gated, and scalable across the team.

05

Pipeline Generation

Assesses how effectively the business generates, prioritises, and progresses qualified opportunities.

06

Revenue Economics

Assesses the efficiency and health of key commercial metrics such as CAC visibility, LTV understanding, and revenue predictability.

07

Strategic Constraints

Assesses the internal and external blockers limiting execution, speed, and growth momentum.

08

Organisational Alignment & Capability

Assesses whether leadership, teams, accountability, and capability are aligned to support growth.

09

Systems Readiness & AI Transformation

Assesses whether systems, data, reporting, and AI readiness can support smarter, more scalable execution.

Why RAD Is Different

RAD is designed to move beyond surface-level assessment by showing where growth is constrained, how those issues connect, and what should be prioritised next.

Not just a score

RAD identifies the specific constraints driving underperformance.

Not just isolated findings

RAD shows how issues across core pillars compound one another.

Not just recommendations in theory

RAD turns findings into prioritised actions and a practical 30-60-90 day roadmap.

Frequently Asked Questions

Answers to common questions from leadership teams, Fractional CMOs and Consultants considering Biz Ascend RAD™.

For CEOs & Revenue Leaders
For Fractional CMOs & Consultants

See What's Really Holding Growth Back

Get a clearer view of what is slowing growth, where the real pressure points are, and what should be prioritised next — whether you are leading growth internally or advising it externally.